Privacy Policy together with protects your personal privacy and strives to always protect your personal information in the best possible way. Our goal is to comply with applicable laws and regulations for personal data protection and to provide you with the highest possible transparency and information about our routines and processes. With this policy, we want to help you understand what kind of information and collect and how it is used.

Bejaboo AB, 556977-0018, Dalslandsgatan 6 (office, non-customer service), 118 58 Stockholm Sweden,, is a data controller responsible for processing your personal information.

When we process your personal information

When you make a purchase, use our website, contact our customer service, customer support or otherwise interact with us, we collect personal information about you. The main purpose of the collection is to enter into a purchase agreement with you as a customer or in other ways provide you with products, services, customer support and offers.

Personal data we collect and save the following information about you as a customer of us:

  • Name;
  • Address (mentioned zip code);
  • Phone number;
  • E-mail address;
  • Date of birth;
  • Birth information (your specified information, such as weight, birth time etc.);
  • Order history;
  • IP address;
  • Information about your usage of our website;
  • Information about products, services, support cases, offers that interested you.

Why we process your personal information?

We process your personal information in order to:

  • Provide goods, services and fulfill our obligations to you in connection with your purchase;
  • Help yourself as a customer when contacting customer support or customer service;
  • Provide you with attractive and relevant offers and improve your experience as visitors of our website and when you place an order on our website;
  • Comply with commitments related to handling of warranty, complaint and return matters;
  • Develop our services, products and offers to make them more attractive to you as a customer;
  • Follow current legislation.

Legal basis for collecting personal data

All collection of personal data carried out by and is based on legal grounds. The information can be processed as part of our commitments to you as a customer in connection with the purchase thereby completing agreements concluded. The information can be processed based on your specific consent, which needs to be voluntary and your understanding the meaning for it to provide legal basis. In order to personalize your experience on our site and make the content relevant, information about your behavior on the website is gathering.

In some cases, your personal data may be processed based on a balance of interests, which may, for example, involve an analysis of your behavior on our website to provide you a tailor-made experience.

Finally, personal data may be collected and processed in order for and to fulfill legal obligations and comply with statutory requirements.

Storage and access to personal data and store the information we collected about you for as long as necessary to fulfill our obligations towards you regarding the purposes for which they were collected. However, they may be stored longer than that in cases when there are statutory requirements for Bejaboo AB or when the company's legal interests require prolonged processing.

Personal data are processed strictly confidentially within Bejaboo AB and may be forwarded to third parties solely in connection with our fulfillment of our commitments to you and fulfill the purposes for which the data was collected. For example, this may be in connection with transporting of your goods to media partners in connection with the distribution of our marketing or with handling the payment of your goods.

We will never share your personal information with third parties for marketing purposes outside of and Also, your information will not be sold to third parties without your permission.

Your personal data is stored according to the highest technical safety standards and we have taken organizational measures and implemented procedures to ensure that the data we received does not end up in the wrong hands.


We use cookies and other similar techniques to measure and understand how our website is used. Mainly, we use Google's web analytics services. Read more about Google's privacy practices policy here.

It is very important for us that you as a customer feel safe with our handling of your personal information. If you have any questions or comments, please feel free to contact us at It also applies if you want a registry extract, get your information corrected or if you wish to have your personal data deleted from our systems. In such cases, we undertake to act within 30 days of your request, but of course, as soon as possible. Keep in mind that if you want to have your personal data deleted from our systems, you will need to prove that you have made a purchase to handle repurchase and warranty issues.

Bejaboo AB (556977-0018)
Dalslandsgatan 6
11858 Stockholm

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